Targeted Web Marketing and Search Engine Optimization


A website that produces results is one that is designed, marketed and confiqured properly while at the same time is optimized efficiently. This website, as well as many of our clients, are receiving first page high rankings in Google and Yahoo, resulting in quality traffic and increased business.

Insite Media Design can bring HIGH QUALITY & RELEVENT traffic to your site and increase your ROI through the following web marketing strategies and solutions:

•  Search Engine Optimization & Submission
•  E-newsetter Campaigns
•  Portal and Directory Listing
•  Pay Per Click Services
•  Banner Ad Development and Placement

People are searching for your product or service. The question is...... have you taken the necessary steps to ensure they’ll find it?

Surprisingly, many companies have paid for websites that haven't been marketed on the web. Many websites contain search engine obstacles within the website code and many have not even been submitted to search engines. Unless you tell the search engines about your site, they will have a hard time finding you.


If your company website HAS BEEN submitted to search engines.... are you sure that the proper search engine strategies have been implemented?



Search Engine Optimization and Submission:

Insite Media Design's search engine optimization strategies are designed to significantly improve your search engine placement, traffic, and overall bottom line. Using current proprietary search engine software and optimization techniques, keyword ranking, and more, we can build a risk-free search engine optimization campaign that will create top placements for your website property in your business' industry.

Insite Media Design's search engine optimization and submission package leads to:

• an increase in targeted traffic to your website
• your website having better visibility
• greater website usage, business inquiries and transactions
• increased ROI

• Define (or redefine) and implement Keywords targeted to your website to attract quality traffic
  
• Define or redefine and implement title and description tag
  
• Define (or redefine) and implement alt tags on all images, including design images such as logos
  
• Create (or analyze current) anchor links (internal link structure)
  
• Optimize for keyword density and relevancy
  
• Your website code and written content may be tweaked so that your site will be as "search engine friendly" as possible (per your permission only). Search engine friendly simply means the search engines will be able to easily crawl your site, recognize the intent and purpose, and then rank it accordingly.
  
• Site Analysis: We perform a complete analysis of your site's code, text and links to ensure that search engines will be able to read your site's content. This includes:
  > Validation of your site's home page HTML code and text. Minor adjustments may be made to enable the page's code and/or text to be more easily crawled by search engines.
  > Review of your site's links to identify any broken links or images.
  
• Develop a site map for your website
  
• Create footer navigation on all pages
  
  
• Submit to the following no fee search engines:

NOTE: Depending up the spidering and refreshing of permanent indexes by various search engines, results can become evident from a matter of weeks to several months. Most search engines will index your site in about three (3) months, but it takes time to gain the popularity and ranking needed to compete using competitive phrases.
This search engine optimization service(s) does not guarantee any sales or traffic to your Web site. Traffic and sales depend upon the demand for your particular product or service, the design and layout of your Web site, and many other factors that are beyond the control of Insite Media Design.


PROVEN RESULTS:

Insite Media Design is receiving quality traffic and business as a result of our first page NATURAL rankings in GOOGLE (April 1, 2008)

professional print design - #1 and #2
professional photo enhancement - #1 & #2
professional photo restore - #1
professional custom websites - #7
graphic and print design - Page 3
professional web and print design- #1
cape cod professional web and print design #1
cape cod web marketing - #1 & #2
search engine optimization cape cod - #4
vintage photo restoration - #3
cape cod search engine placement - #1
cape cod print ad design - #6 and #7
professional brochure design cape cod - #1 & #2
professional photo merging - #8
photo restoration cape cod - #2 & #3

Google Results for some of our clients:

cape cod carpet sales - #1 CarpetStylists.com
childrens rental equipment - #1 AuntieVis.com
baby rental equipment cape cod - #2 & #3 AuntieVis.com
yarmouth fine dining - #1 - Old Yarmouth Inn
wedding menu cape cod - #2 - linnell.com
construction risk consultants - #1 & #2 ConRisk.com
custom sailors valentines #1 & #2 SailorsValentineStudio.com
sailors valentines restoration #1 & #2 SailorsValentineStudio.com





Cost-Effective Email Marketing - ENEWSLETTERS

Build a loyal customer base........


While search engine optimization is clearly the most important component of a successful internet marketing campaign, other components such as opt-in email marketing should not be overlooked. An opt-in email marketing campaign allows you to communicate with customers and website visitors who have chosen to receive information from you.

Through opt-in marketing, you can keep your customers up to date on developments in your products or service, including updating them on specials and discounts.

As compared to ineffective SPAM email marketing, opt-in is both much more successful and cost-effective, as every recipient has already expressed interest in your company. Email marketing is much cheaper than direct mail and even allows for accurate tracking and reporting statistics, and it's a great way to build customer relationships and generate repeat business.

We can design custom e-newsletters that match your current website design using your company logo and company color scheme.

Send POWERFUL

• Product Announcements
• "On Sale" Promotions
• Loyalty programs
• Newsletters
• Meeting Agendas
• Products/service updates
• Holiday Greetings
• And more!

Contact Us today to learn more about Email Marketing / E-newsletters!


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Portal and Directory Listing: Targeted Listing


Build links to your website - get listed in Portal and Directory sites under categories that are targeted toward your industry and targeted customers can help with your link popularity and will increase traffic to your site significantly.

Major directory and portal sites such as Yahoo! and Overture charge a fee. There are also numerous directory and portals that charge small fees for a listing such as industry specific sites and even your local portal sites.

For example: If your business is a hotel, your site would benefit tremendouly by being listed AND linked off of your city and state tourist sites under the appropriate catergory (usually by town). If you are a member of a Chamber of Commerce, getting listed and linked will also drive relevent traffic to your site and boost your rankings in the search engines.

Insite Media Design specializes in researching what sites will give your website the best traffic and results.

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Relying on search engines submission ALONE is not effective and it can take up to 6 months, after submission, to appear in leading search engines such as Google and Yahoo!

There ARE targeted web marketing strategies that WILL BRING IMMEDIATE TRAFFIC to your site!

Pay Per Click: INSTANT TRAFFIC through Paid Positioning

Get QUALITY clients through pay per click advertising. Only pay for visitors that click to your site!

Pay-per-click search engines allow companies to bid on keywords that relate to their sites. Companies submit their site's descriptions and titles, along with a list of keywords to the engine. They also specify the amount of money that they're willing to spend on each keyword.


Contact us today to set up your Google ADWORDS campaign or to refine your current campaigns for better results.



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Banner Ad Development and Placement


Insite Media Design can design professional eye-catching, benefit oriented banner ads to promote your products and services on the web.

Banners have been proven to create excellent brand marking. In fact, the public remembers banners 20% more than television ads. An advertising banner is still the most effective method of building traffic to your web site quickly.

We offer Flash and Static Banner Ads that reflect all the latest innovations of advertisement technology - your potential customers will never ignore a banner made by us!



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